Lusaka, 29 August 2024 – Over the next three months, from September 1 to November 30, Zambians will have the opportunity to win weekly cash prizes, ranging from K10 to K25,000 as part of Coca-Cola Beverages Zambia’s (CCBZ) “Wina na Kapendelo ka Coke” promotion.
To enter, consumers purchase Coca-Cola, Fanta, or Sprite in 300ml returnable glass bottles, check under the yellow metal crown for a unique code, dial 38424# for free, and follow the prompts.
“We are particularly excited about the ease and convenience of our prize delivery system. Airtime prizes will be sent directly to the recipient’s handset, and cash prizes will be transferred to the winner’s mobile wallet. This ensures our winners can quickly and securely enjoy their rewards, making the process seamless. You will see our winners coming from your communities and enjoying the prizes,” said Faith Nehanda, Senior Manager, Frontline Marketing, Zambia & Namibia.
“Our promotion’s ‘Wina na Kapendelo ka Coke’ embodies the spirit of celebration and winning. With over 5,300 winners each week, we believe this campaign will bring joy and significantly impact Zambians’ lives nationwide. Whether it’s paying for school fees, starting a small business, or simply making ends meet, these prizes can make a real difference and bring hope to our communities.”
Josephat Mwangi, CCBZ General Manager, said Coca-Cola Beverages Zambia, a subsidiary of Coca-Cola Beverages Africa, is dedicated to producing and distributing a diverse range of beverages that cater to consumers’ preferences.
“As a total beverage company, we are committed to offering people more of the drink choices they want across various categories and in various packages. Ever-evolving consumer tastes and preferences help steer our business strategy and shape the lineup of beverages we bring to market,” Mwangi said.
“We take a disciplined approach to product innovation and portfolio management, ensuring we develop and deliver preferred, great-tasting beverages for all occasions and lifestyles. This includes offering drinks with reduced added sugar and more brands with nutrition and wellness benefits; providing small package options and clear nutrition information on packaging and in our communications; and marketing our drinks responsibly.
“Our portfolio includes the iconic Coca-Cola, Coca-Cola Zero, Fanta, and Sprite; cordials such as Mazoe and Jolly Juice; and Aquasavana Water. Our unwavering commitment to quality and relentless pursuit of innovation drive us to enhance our offerings and continuously create meaningful customer experiences. Our purpose is to refresh Zambia daily and make the country a better place for all with our inclusive culture, reflecting our African Identity.
“Today, we proudly unveil the ‘Wina na Kapendelo ka Coke’ promotion. It embodies our promise to bring exciting opportunities to our consumers, with many winners set to share in the prize pool and enjoy an ice-cold Coca-Cola,” Mwangi said.